Me: “This is just a sketch of the ad with generic photos from an image bank.”
Customer: “Yes, it looks great but I don’t like this guy’s face”
Me: “We thought that person could be a simple business man. Not too old, not too young, not too pretty, not too ugly…”
Customer: “Yes, I understand and I think that’s a good idea, but I don’t like this guy”
Me: “It’s just a matter of looking for the right picture…”
Customer: “…he reminds me a croocked politician from my hometown, and I don’t trust him.”
Me: “So, how do you think should be the person in this ad?”
Customer: “Just like this! But not this guy.”
Me: “That is not a problem, we will find a better picture.”
Customer: “All these guys in suits look like crooks.”
Me: “If you have a problem with photos from image banks we could look for models and make a photo shoot.”
Customer: “Yes, but do you know anyone who looks as good as this guy on the picture?”
Me: “We can look for someone like that.”
Customer: “My problem is that I don’t like this guy’s face, I really don’t trust him. Maybe instead of getting a model we could use one of our own employees.”
Me: “That can be a good idea. Do you have anyone specifically in mind?”
Customer: “No, we don’t have anyone that looks like this.”
Me: “But do you want a picture of someone that looks like that?”
Customer: “No! I told you, I don’t like this guy!”
Me: “What should we do then?”
Customer: “Just find a picture that looks like this, but not with this guy!!”
38 notes (via clientsfromhell)
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